Southern Sheeting

Project type:

Brand Guidelines & Campaign Design

Long-term creative lead delivering integrated campaigns across social media, print, digital marketing, product launches, exhibitions and brand communications.

Alongside refining the core brand identity, I developed a new campaign design system to strengthen promotional marketing. This introduced a bolder visual direction, including a supporting campaign typeface, greater use of the hero blue and structured layouts to improve recognition across social media, email marketing and Meta adverts.

The project helped Southern Sheeting maintain consistency while giving the marketing team the flexibility to create campaigns in-house. From creating the foundations to strengthening brand recognition that delivers long-term commercial value.

a glowing testimonial.

“The Colour Suite has become Southern Sheeting’s regular creative support in rolling out our new logo and brand look. From the initial design briefing, implementation, and delivery, Louise employs her creative originality and commercial experience to craft highly professional solutions to deliver first-class results, every time. Be it online graphics or an in-house printed brochure, Louise gives one hundred per cent to every project. Her positive attitude, energy, and commitment to her work make her a dream to work with; a true business partnership. Our projects are always completed within our tight timelines and we are consistently delighted with her productions. I would have no hesitation in recommending her, whatever the size of the business or project.

Tony Hobbs, Managing Director - Southern Sheeting